Methodical Fashion,
Not Fast Fashion
Made in a sustainable factory in Edmonton, Alberta
We are the intersection of city and wild air.
We create and curate clothing and shoes to last more than a season.
New Goods
Our Mission
We design clothing to be with your kids longer than a season. We are passionate about creating value for parents and comfort for their children. Our quality wear allows your kids to move easily from the city to the great outdoors for years to come.
Best Sellers
Jellycat
Inside Portage and Main
Factory Sale With A Twist
Book Club Feature: These are Baby's Favourite Things
Let customers speak for us
from 247 reviewsThe sweater was a perfect weight, good quality and so soft. Love the design! My son has claimed it as his cozy sweater.
We absolutely love these pants! I was given a pair as a gift, when my son was born, and have been buying them ever since. They last so much longer than the age range and are definitely worth the purchase!! Highly recommend!
These are the only pants that my two boys allow me to put on them. They are soft and keep the softness. We love the shape and fit as I have a very lean kid that has always had issues finding pants that don’t slide down. My other son is the opposite and they fit him perfectly as well. We just love these joggers truly!
I purchased a itsy ritzy type of bag and so far it's fantastic. I enjoy using this bag and it works well for twins.
One of my favourite shirts! Very soft and comfy
It is super soft and comfortable. It fit exactly how described on the site! Will definitely be buying more for my kids!
I am in love with this sweater but so are all my hockey mom friends!
Really love Portage and Mains joggers for my son the waist actually fits. The quality is always good but the silk screen sometime doesn’t last if you use a dryer so I try and make sure to hang dry.
My son absolutely loves the design and comfort.
The quality of these stuffed animals are amazing. They will be treasured forever
This is my guy's favourite. so soft and it has fit him for a long time
This book couldn't be more true, my little one is obsessed with everything except the toys we buy!
Ordered the Raising Them Kind Sweatshirt for our dayhome provider whose number one rule is "Be Kind". She loves it. Fit her perfectly and soooo soft! Love all your products!
I am a happy client. Thank you for the fast shipping and very good customer service. The smiley slipper is what I expected. It is indeed original. So proud to be wearing it right away after opening it as a Christmas gift. Very comfortable too. I recommend this site no doubt
Portage and Main Ellerslie
9222 Ellerslie Road SW
Edmonton, Canada
Mon-Wed: 11–5 pm
Thurs: 12–8 pm
Friday: 11–5 pm
Sat: 9–4 pm
Sun: Closed
Closed on Stat Holidays
